Color Theory 101

Warm. Known to be daring and dynamic.
Energy. Makes people feel cheerful and stimulates mental activity.
Calm. Puts people at ease and is associated with tranquility.
Nature. The most restful color for the human eye.
Creativity. A joyful color that stimulates mental activity.
Glamour. It’s associated with mystery and the supernatural.
Comfort. It goes with anything.
Sophistication. A bold decision that demonstrates style elegance.
Simplicity. Symbolizes perfection and a new beginning.

Primary Colors

Red, Blue, Yellow. These colors cannot be made by mixing other colors.

Secondary Colors

Green, Orange, Purple. These colors are created by mixing together primary colors. (Blue + Yellow = Green)

Tertiary Colors

Yellow-orange, red-orange, etc. You get these colors by mixing a primary color and a secondary color.

Warm Colors

Red, Yellow, Orange and combinations of those colors. These colors softly advance toward you, making a room feel cozier.

Cool Colors

Blue, Green, Purple and combinations of those colors. These make a room feel larger and promote an energetic feeling.


Complimentary colors are colors that are on opposite ends of the color wheel. Complimentary color scheme’s high contrast works well for creating vibrant looks.

Split Complimentary

Split complimentary color palettes work with three colors. Simply choose a color on the wheel, find the color opposite of it and select the colors on either side of the opposite color. These color schemes are well balanced and have strong visual contrast.


Analogous colors are the colors next each other on the color wheel. To create an analogous color palette, pick color and the two colors on either side of it on the color wheel. Analogous color schemes create rich looks.


Monochromatic is one color. To add depth and texture, you use different tints, tones and shades of that color.

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